sneak peak: pura vida

Brandt Evans is living for today, as the name of his new restaurant implies.

During the Tri-C culinary challenge the other week, a giddy Evans was kind enough to give us a sneak peak into his new restaurant (which shares walls with the school as well as many positive synergies, but is not affiliated).

This space is going to be four restaurants in one, Evans explains as he walks us through the giant space that’s heavy in construction mode. There will be giant, flowing drapes that will change the mood of the space from breakfast to dinner, as well as 25,000 LED lights, a 25-person lounge, a to-go space to allow for quick, gourmet lunches as well as partially cooked dinners (as a working mom, I can appreciate this!) and accordion-style doors that will open to a 30-seat patio. And yes, there will be an app for that. To simply the ordering process for take-out orders, Evans is working on an app to satisfy tech-savvy diners.

Evans explained that he knows his audience will change throughout the day, from the breakfast meeting crowd (and he’s planning a specialty menu just for this occasion knowing people would rather conduct work in the early hours versus taking away from family time post 5) to after work. And recognizing that despite everyone’s best efforts, downtown, particularly where he’ll be situated, is basically dead after 7:30 p.m. So he wants to make the most out of the happy hour time period and cater to them with what he’s calling the urban picnic:  tapas and smaller plates.

The menu, Evans said, will be creative, sustainable, local urban food – all scratch. He’ll also feature 25 different cheeses on a daily basis and hanging charcuterie. He wants the food to reflect the atmosphere of the space itself – very urban and sexy. Look for all items to be reasonably priced, with lunch specials starting at $6.

Evans, who has been responsible for feeding happy Clevelanders for years with Blue Kitchen and the old Kosta’s in Tremont, is excited to be back downtown. And hints at more exciting endeavors throughout the city in the future.

Look for Pura Vida to open this spring.

3 Comments

  1. John
    Posted November 18, 2010 at 9:05 pm | Permalink

    Great news for downtown!!

  2. todd
    Posted May 19, 2011 at 7:34 pm | Permalink

    Brandt
    Congrats!!!
    It,s all just a Sunshine Daydream!
    From Montana

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